
ABOUT US
Who We Are
DNA Elite Football Academy was established in 2020 to provide advanced youth Football training programmes to achieve high-level success at the grassroots level and produce players capable of competing at the academy level based on their ability and learned understanding of the game.
By using professional staff to provide premium quality training, we’re able to offer services that enrich and transform players.
We believe that, with proper coaching techniques, we can enhance the football IQ, skills and athleticism of our talented players. Our training sessions are designed from the ground up to help each player achieve their maximum potential through progressively challenging age and ability-appropriate exercises.
What We Do
At DNA, we believe that a football player needs to practice more than once a week to improve. This is why we offer year-round programmes with the opportunity for the most competitive and dedicated players to practice 2 to 4 times a week. Our objective is to create U8, U9, U10, U11 and U12 teams for players between the ages of 7-12 to play at the best competitive level in South London and Surrey.
DNA specialises in fostering the development of players where they are encouraged to be individuals as well as team players with an air of authenticity.
Pre-academy players are trained to be smart players with an excellent understanding of the game, including high levels of confidence and preparation for competition. We also aim to transmit football’s true values and philosophy, such as fair play, respect, and commitment.
DNA creates a positive play and learning environment. Coaches involve children in their own learning and provide positive and correct feedback.
All of our coaches are DNA certified and FA/UEFA licenced. For information about our Academy Programmes follow the link below.

What’s important to us
Our Mission
To provide a professional football learning environment where players can strive to fulfil their full potential. To produce ‘academy level’ standard players. To produce young players capable of being successful in a non-professional environment.
A dedication to achieving our goals through playing winning, competitive football.
Our Culture
Our ‘Elite’ culture is of learning, progression and hard work with the desire to play the game the right way. We look for our players to be dedicated to the ‘Elite’ style of play, and we want our players to play with pride and a passion that represents the whole academy.
Our Philosophy
Play with an attacking, creative and dynamic style of play, based on possession and consistent, creative movement with and without the ball. To positively influence all players’ development as a person, competitor and ultimately, an elite athlete that will always maintain the values, principles, and identity of the DNA Elite Football Academy.
Our attitude and focus remains on setting the highest standards both on and off the field of play.
“When people succeed, it is because of hard work. Luck has nothing to do with success.”
— DIEGO MARADONA
AMBITIOUS | COMMITTED | HARDWORKING | RESPECTFUL | HONEST | RESPONSIBLE | HUMBLE | TEAMWORK | SPORTSMANSHIP